Kathleen Groll Connolly |
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Thirty years of marketing, management, writing and communications experience.
Summary of Professional Positions:
1991 - Present: Kathy has been with Performance Programs since 1991 as a partner. She has worked in a variety of roles, most recently responsible for marketing and web site development. Performance Programs offers surveys, psychological tests and assessments for workplaces to enhance morale, leadership, and management.
1988 - 91: Editor, IBM Business Partner Newsletter -- Founded, developed and wrote newsletter for software firms who partner with IBM.
1983 - 1988: Dun & Bradstreet, marketing manager and marketing director for three computer software divisions and affiliates.
1981 - 1983: CompuServe, sales specialist, data communications
1978 - 1981: GTE Corporation, marketing analyst, telecommunications equipment and services
1975 - 1977: Scholastic Magazines, marketing assistant, children's paperbacks
Teaching and Presentations:
College instruction: Fall, 1988 - Spring, 1992: Introduction to Marketing, Fairfield University School of Continuing Education. Taught three-credit course to undergraduate students, consistently obtaining instructor ratings at or above 4.7 on a scale of 5.
Seminars:
1990, "Position or be Positioned," Public Broadcasting System National Underwriting Conference, at Fort Lauderdale, FL.
1989: "Marketing for Public Broadcasters," two-day seminar, Corporation for Public Broadcasting Mid-Managers Institute, at Fairfield University Management Training Institute.
1989: "Marketing Perspectives for Technology Professionals," ten-session seminar at Perkin Elmer Corporation, Wilton, CT
1987: "High Tech Marketing: Strategies for Managing the Differences," two-hour seminar at Center for Creative Leadership, Greensboro, NC.
1986 - 1987: "High Tech Marketing: Strategies for Managing the Differences," one-day seminar at Fairfield University Management Training Institute.
Education:
June 2010: Masters in Landscape Design from Conway School of Landscape Design
June 1978, New York University, MBA - Marketing.
March 1975, Penn State University, BA English/Writing, cum laude.
July, 2009 SEMPO Certificate in Search Engine Marketing
Oct., 2001 Certified Internet Webmaster, ProSoft Training
