Business Publications

Kathy Connolly's recent business publications include:

  • Human Resource Measurement News, online newsletter of Performance Programs, Inc. Published six times per year.
  • Web site: www.performanceprograms.com, since 1999. Marketing and educational content for for human resources consulting firm. Kathy writes extensively about the use of personality assessments, 360 feedback, employee surveys, and other assessments for the workplace. She has implemented a complete e-commerce system, including a shopping cart. The site receives about 10,000 visitors per month.
  • surveyfeedback.blogspot.com, Performance Programs' blog
  • Web site: www.npedge.com, since 2004. Creating and maintaining content for nonprofit job career-testing site.

Recent Business Articles on the Web (click links for writing samples):

View complete Kathy Connolly resume here.

The Business Partner, founder, editor and principal writer, March, 1988 - December 1991. This monthly newsletter was targeted to software marketing executives who joint-marketed with the IBM field sales force. Published by Sentry Publishing, Westboro, MA.

National Business Employment Weekly of the Wall Street Journal, November 15, 1991, "How to Benefit From Career-Assessment Tests."

Engineering Horizons

Fall 91 Edition, "The Value of Career Testing"

Women's Edition 91, "An Interview with Jill Baylor, President, Society of Women Engineers"

Women's Edition 90, "A Woman Engineer's Vision"

Fall 90 Edition, "What Engineers Need to Know About the Marketing Department"

Minority MBA

Fall 91 Edition, "Find New Markets In Your Own Backyard"

Fall 90 Edition, "Finding Your Niche in Marketing"

MS/PhD

Fall 91 Edition, "A Question of Fit"

Fall 90 Edition, "Does Your R&D Have Shelf Life?"

The Culpepper Report

November 1988, "Do You Expect Too Much From Your Marketing Department?"

General Interest Articles:

1974 – 1987 Numerous general interest publications in local newspapers and boating magazines.


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